Quote of the day: Peter Drucker on Innovation

August 16, 2007 · Filed Under business, innovation · Comment 

A little over a year ago I had the privilege of joining a few other business professionals in a casual monthly business book club. We’ve been meeting monthly for about 18 months now, and the meeting still continues to be one of the highlights of each month. We’re currently in Peter Drucker’s Innovation and Entrepreneurship. Here’s a brief sample to mull over:

Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. It is capable of being presented as a discipline, capable of being learned, capable of being practiced. Entrepreneurs need to search purposefully for the sources of innovation, the changes and their symptoms that indicate opportunities for successful innovation. And they need to know and to apply the principles of successful innovation.

My emphasis added. Drucker continues:

Entrepreneurs see change as the norm and as healthy. Usually, they do not bring about the change themselves. But - and this defines entrepreneur and entrepreneurship - the entrepreneur always searches for change, responds to it, and exploits it as an opportunity.

Love it. I’m sure there’ll be more to come.